Missus' Goes-A-Shopping

Missus Goes A-Shopping was one of the medium's earliest game shows was broadcats in Manhattan grocery stores and featured female shoppers competing in various stunts.

Broadcast
CBS: November 19, 1947-November 10, 1948

Host
John Reed King

Fill-in Host
Gil Fates

Assistant
Jimmy Brown

Gameplay
Missus Goes A-Shopping was the first daytime game show to be broadcast by CBS. Seen on Wednesday afternoons at 1:30 to 2:00 p.m., the show was broadcast live from various Manhattan supermarkets. The first show was telecast from the Big Ben's Supermarket and had women shoppers competing in various contest, like racing down the aisle while balancing cakes of soap in one hand.

Trivia
The show was also seen in primetime from 1944-1945, but it is not known if it was on the full network. On November 17, 1948, the show was retitled as This is a Missus  with Bud Collyer as host.