| Host | |
| JB Smoove | |
| Judges | |
| Jamie Siminoff Carmen Nestares Michelle Rothman Tanner Elton Jenny Freshwater | |
| Broadcast | |
 | |
| Packagers | |
| Studio Lambert All3Media America Alternative Side Productions Amazon MGM Studios | |
Buy It Now is a reality business competition show adaptation of the short-lived British reality business competition show of the same name where it gives entrepreneurs the opportunity to pitch their products for a chance to be featured in the Buy It Now store.
Premise[]
Contestants have 90 seconds to convince a live studio audience of 100 everyday customers, as well as a panel of esteemed judges, to fall in love with their products. One contestant from each episode also wins $20,000.
International Version[]
The original British version hosted by Brian Conley aired on Channel 4 from 16 April (April 16) until 25 May (May 25) 2018. A year later, a special called Buy It Now For Christmas, hosted by Rylan Clark-Neal aired November 28 (28 November) until December 19 (19 December) 2019.
Trivia[]
This show aired in the same month as Are You Smarter Than a Celebrity? hosted by Travis Kelce.
Links[]
article about the original British version (courtesy of ukgameshows.com)
Official Website