Game Shows Wiki

The topic of this page has a Wikia of its own: Mark Goodson wikia.

The Goodson-Todman logo, only seen on boxes of home games and used corporately.

The Mark Goodson logo, the spiel changed to "A Mark Goodson Television Production".

Goodson-Todman Productions was a long-running and long-serving television production company formed by Mark Goodson and his longtime partner Bill Todman. Together, they produced and created some of the long-running and greatest game show formats ever in television history. While they attempted to produce other types of TV shows, such as The Web, The Richard Boone Show, and the Chuck Connors classic Branded, none of these were particularly successful.

After Bill died in 1979, Mark ran his company solo; he acquired Todman's share of the company in 1982 and renamed it as simply Mark Goodson Productions, with the closing spiel altered to A Mark Goodson Television Production to keep it in line with the original. The first shows to use this was Child's Play and Family Feud, while the rest of the pre-1982 shows slowly disbanded the Goodson-Todman for Mark Goodson's name up to 1984. The company slowly disbanded after Mark Goodson died on December 18, 1992. Mark's son, Jonathan, continued to run the company through 1995, when the family sold the rights to the library of shows (except for Concentration, which had been licensed by NBC) to All-American Television (which later became Pearson Television, then FremantleMedia now Fremantle), to pay off a massive inheritance tax.

The Mark Goodson Productions name, logo, and announcement continued to be used on some of the shows in production at the time, despite the actual company no longer being in existence. The name, logo, and announcement was used on the 1998 revival of Match Game, the 1999 revival of Family Feud as well as the 2000 revival of To Tell the Truth during the end credits for its run and the 2001 revival of Card Sharks until 2002. The Price is Right continued to sign off with the Mark Goodson Productions name, logo, and announcement up until Bob Barker retired in 2007. After that, the usage of the Mark Goodson company was no more. In 2002, Price started using the FremantleMedia name, logo, and announcement up until 2018 as they now use the Fremantle name, logo and announcement instead and is still used to this day (although current CBS press releases for the show refer to it as "a Mark Goodson Production, in association with FrematleMedia"). The first G-T show to use the FremantleMeda logo was the 2002 revival of Beat the Clock.

Some of the producers who worked on some of the Goodson-Todman shows went on to form their successful (and not-so-successful) game show companies. They were:

Not all Goodson-Todman shows were created by Mark & Bill; some were created by the following producers working for Goodson-Todman:

Creator Shows
Bob Bach What's My Line?
Allan Sherman I've Got a Secret
Frank Wayne Match Game, Beat the Clock, and Now You See It
Chester Feldman Card Sharks and Family Feud
Bob Stewart Password, The Price is Right (1956-65 series), and To Tell the Truth
Jay Wolpert Double Dare
Ira Skutch TattleTales
Steve Ryan Blockbusters

At one time, then-blackballed producer Jack Barry worked for Goodson-Todman Productions and the company helped him create The Joker's Wild. Barry and Goodson-Todman broke contact with each other after Barry relaunched his TV career.

Two of Mark Goodson's children, Jonathan and Marjorie (née Cagle), worked on the company's shows in front of and behind the cameras.

Game Shows Produced[]

Mark Goodson-Bill Todman Productions (1946–1982)[]

Mark Goodson Television Productions (1982–2007)[]

Specials (1975, 1984-1985)[]

NOTE: all three specials aired on ABC.

Unsold Pilots[]

Note that this list includes some revivals of prior shows.

Unsold Pilots based on Goodson-Todman Formats[]

Shows based on Goodson-Todman Formats (2000-2009, 2014, 2016, 2019)[]

NOTE: All of these shows on this list (except for IGAS) are currently being produced by Fremantle (formerly FremantleMedia North America).

Buzzr (YouTube) Shows based on Goodson-Todman Formats[]

Movies based on Goodson-Todman Formats[]

Shows based on Goodson-Todman Formats not by Mark Goodson Productions[]


Press Ads[]


"In Association with Mark Goodson"[]

"A Mark Goodson-Bill Todman Production"[]

Over the years, the company name appeared in different fonts depending on the show and sometimes had an asterisk over & under it.

What's My Line?
To Tell the Truth
Password (All-Stars/Plus)
Beat the Clock
The Price is Right
Family Feud
Match Game
NOTE: In the 1970s versions, the logo and credits would appear over any episode's closing act inside an "Orange Popsicle" lighting prop, which would spin around to change from one camera shot to another during the credits.
Double Dare
The Better Sex
Card Sharks 1978
Blockbusters 1980
Other Shows
See notes & information below this gallery.
  • Password 1964 - A black-and-white version from Password in 1964. All episodes of the original show had the logo and credits in lowercase.
  • Concentration 1973 - A variant as seen on Jack Narz's version of Concentration as announcer Johnny Olson signed off.
  • Now You See It 1974 - A variant on Jack Narz's version of Now You See It in which Mark and Bill's names appear on the game board. Taken from the show's premiere.
  • Double Dare 1976 - A variant from Double Dare in which the logo and credits would appear on the main game board in either yellow or white, depending on the episode. After the credits, the title would appear the same way as in the opening but with the two weird shapes coming together afterward.
  • Mindreaders 1979 - Mindreaders had the logo at the bottom of the screen in a different font.

"A Mark Goodson Television Production"[]

The Price is Right
Family Feud
For the logos from the Ray Combs era, see below.
Match Game
Card Sharks
For more logos from Card Sharks, see below.
Now You See It
(Classic) Concentration
Match Game/Hollywood Squares Hour
Child's Play
Body Language
Trivia Trap
To Tell the Truth
Illinois Instant Riches
Other Shows
See notes & information below this gallery.
  • 1983 Star Words Pilot - A variant from the 1983 pilot Star Words.
  • Body Language 1984 - The mechanical variant from Body Language.
  • Super Password 1984 - A yellow computerized variant on Super Password in which the logo flies out of view (with the sound of a jet) after either Rich Jeffries, Gene Wood, or Bob Hilton signed off.
  • TV's Funniest Game Show Moments 1984, TV's Funniest Game Show Moments #2 1985 & On a Roll 1986 - The 3D variant in which the logo would zoom in.
  • Card Sharks 1986 - The early variant from the CBS run of Card Sharks in 1986. Also used on the nighttime syndicated version from 1986 to 1987.
  • Oddball 1986 - A yellow computerized variant from Oddball in which just like in both Super Password and To Tell the Truth (1990), the logo flies out of view (with the sound of a jet) after Gene Wood signed off.
  • Blockbusters 1987 - The variant from Blockbusters with Bill Rafferty. On episodes with a full credit roll, the staff credits scroll up until the scrolling stops at this logo, which scrolls up to reveal the closing card. The credits and logo appear over a shot of the big blue hexagon (different from the ones on the set). Sometimes, the hexagon zooms out after the credits to reveal a shot of the entire set which by that time went dark.
  • Now You See It 1989 - A blue 3D computerized variant from the short-lived 1989 revival, in which the logo would spin into view from the top of the screen during the announcer's sign-off and then it would spin away so to make room for either the full credit roll or for the logo copyright card to spin onto the screen.
  • Bonus Bonanza 1995 - A giant gold variant.
  • Flamingo Fortune - Flamingo Fortune had the logo over a shot of its own set.
Color Coded
See notes & information below this gallery.
  • Card Sharks 1986 - Taken from 1989 CBS daytime Card Sharks finale.
  • Family Feud 1988 - Shown on the CBS daytime and nighttime syndicated versions of Family Feud with Ray Combs. Early episodes used the red variant, while later episodes used the standard version.
  • The Price is Right - Taken from 1988


Mark Goodson Television Productions Brochure
Mark Goodson Wiki