Game Shows Wiki
Drew Carey
Power 10.jpg
CBS: 8/7/2007 - 1/23/2008
Embassy Row
Sony Pictures Television

Power of 10 was a short-lived, primetime game show where contestants predicted how a cross-section of Americans responded to questions covering a wide variety of topics in polls conducted by CBS. The top prize was an annuitized $10,000,000.

Rules and gameplay[]

Two contestants attempt to predict the results of polls in a best-of-five elimination round. A question is read (e.g. What percentage of Americans said they are afraid of circus clowns?) and the two contestants are given ten seconds to lock in their guess using a dial to select a percentage. If a contestant has not locked in their guess after ten seconds, the computer locks in the percentage the on which the contestant had currently rested. The player who comes closest to the actual percentage without going over earns a point. The first player to earn three points advances to the money round to play for the top prize.

In the money round, the contestant is given similar questions, and places a range on a scale from 0% to 100% that they believe includes the correct answer. The size of the range decreases as cash awards increase:

Question # Question Value Percentage Range/Margin of Error
1 $1,000 40%
2 $10,000 30%
3 $100,000 20%
4 $1,000,000 10%
5 $10,000,000 Exact/Dead on (see below)

For the first three questions, the correct answer to the question is revealed once the contestant locks in an answer by pulling down a handle or lever. For the $1,000,000 question, the correct answer is only revealed if the actual percentage is outside of the contestant's range. If the contestant correctly answers the $1,000,000 question, they are then given the chance to win $10,000,000 by picking the exact percentage (rounded to the nearest 1%) out of that 10% range.

If the contestant's guess is not within range, the game is over. If the contestant missed either the $1,000 or $10,000 question, the contestant leaves empty-handed. From the $100,000 question onward, missing a question decreases the contestant's winnings by the power of 10, meaning that he/she leaves with 10% of the money accumulated to that point (i.e. the value of the question they last answered correctly).

For each question, audience members make exact-percentage guesses in order to show the contestant a full sample of the results for help in answering. Contestants can also ask an in-studio relative or friend their opinion before locking in, and contestants can adjust their choice if necessary to elicit reactions from the audience or their friend/relative. Contestants can stop the game and take the money that they currently have until locking in an answer.

The host is not made aware of the answers prior to the reveal and sometimes helps contestants think through questions and offered their own opinions, unlike most game shows.

Notable US winners[]

Jamie Sadler, a 19-year-old Upper Montclair, New Jersey pre-med student at the University of Florida, was the first contestant to earn the right to play for money on the game show, and won $1,000,000 (to be paid as a ten-year annuity). This made him the youngest person to ever win $1 million on a quiz show or game show (the second youngest was David Goodman on Who Wants to Be a Millionaire?). Sadler accomplished this distinction by giving a range of 23% to 33% for the question, "What percentage of women consider themselves feminists?" Though given the chance to win the $10,000,000 grand prize, he declined to lock in a guess for the exact percentage within that range. Instead, he quit the game, and kept his $1 million prize. Subsequently, with no risk involved, he informally guessed 24%. The correct answer was 29%.

This marks the first time CBS has ever awarded a $1 million prize on a game show, excluding reality shows.

On the show, Carey claimed that neither he nor the show's producers believed anyone would reach the $10,000,000 question so early in the show's run. As a result, Carey claimed that they were unprepared for its actual occurrence, but that he would wing it.[1]

Also, CBS's Big Brother 8 reality show contestants Daniele Donato and Amber Siyavus won the opportunity to appear on the show in a competition. Amber won in the opening round and made it to the $100,000 question, but was wrong and left with $1,000.

Contestant Matt, who later went on compete on CBS's Big Brother 12 didn't make it past the first round.

On the episode that aired on January 2, 2008, two contestants that made it to the money round and each won nothing in the same episode for the first time.

International versions[]

Country Name Host Network Highest prize Prize in US$ First Aired
Arab World القوة العاشرة
El Quwa El Ashira
George Kurdahi MBC 1 SR10,000,000 US$2,664,346 October 14, 2008-
July 21, 2009
Armenia 10-Ի ՈՒԺԸ
Tasi Uje
Avet Barseghyan Shant TV դր.10,000,000 US$27,700 2008
Australia Power of 10 Steven Jacobs Nine Network A$1,000,000 US$828,593 March 31, 2008
Brazil Jogo dos 10 Fausto Silva Rede Globo R$500,000 US$291,886 May 2008
Bulgaria Всичко по 10
Vsichko po Deset
Ivo Andreev NOVA лв500,000 US$349,000 2007
Chile El Poder del 10 Julián Elfenbein Chilevision CL$100,000,000 US$183,000 April 22, 2008
Colombia El Poder del 10 Diego Trujillo RCN TV CO$1,000,000,000 US$474,441 February 4, 2008
China 十倍钱进
Shi Bei Qian Jin
He Haopeng Guangdong TV CN¥1,000,000 US$146,000 March 1, 2009
Denmark Gi' mig 5 Hans Pilgaard TV 2 DKK5,000,000 US$977,523
Finland Power of 10 Janne Kataja MTV3 €100,000 US$140,000 January 2, 2009
France Jouez pour 5 fois plus Jean-Pierre Foucault TF1 €1,000,000 US$1,459,204 February 2008
Germany Power of 10 Dirk Bach VOX €1,000,000 US$1,459,204 April 21, 2008
Greece Power of 10 Konstantinos Markoulakis Mega Channel €1,000,000 US$1,459,204 October 2007
India Dus Ka dum Salman Khan Sony TV Rs.100,000,000 US$2,151,463 June 6, 2008
Israel תוצאות האמת
Totsot Ha Emet
Guri Elfi Channel 2 ₪10,000,000 US$2,905,700 January 2008
Mexico El Poder del 10 Omar Germenos Azteca Uno MX$1,000,000 US$75,600 May 11, 2008
Norway Power of 10 Hallvard Flatland TVNorge kr10,000,000 US$1,560,000 August 31, 2008
Philippines Power of 10 Janno Gibbs GMA Network ₱10,000,000 US$208,000 2009
Poland Strzał w 10 Cezary Pazura Polsat zł1,000,000 US$434,775 March 29, 2008
Russia Магия 10 Десяти
Magiya desyati
Vera Brezhneva Perviy Kanal руб10,000,000 US$399,016 January 7, 2008
South Africa Power of 10 Mark Pilgrim M-Net R10,000,000 US$1,230,203 August 2008
Sweden Power of 10 Mikael Tornving Kanal 5 Kr1,000,000 US$146,466 spring 2008
Ukraine 100% Украина
100% Ukraina
Anna Bezulyk 1+1 ₴1,000,000 US$131,000 September 5, 2008
Venezuela El poder de Ganar Leonardo Villalobos Venevisión Bs. F 400,000 US$186,000 September 18, 2008
Vietnam Quyền năng số 10 Minh Béo HTV Đ 100,000,000 US$5,555 May 19, 2008 - June 14, 2010


An online game has been released through its website at the time.

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Kaufman Astoria Studios


Lewis Flinn


This show is rumored to have been a test to see if Drew Carey was fit to be a game show host.



Official subsite (via Internet Archive)
Official Site (via Internet Archive)
Official online game (via Internet Archive)